NEWS & TOPICS

ZUICA is now registered as an official supplier of the Ski Association of Japan’s (SAJ) technical pool. The technical pool includes top-level technical skiers and instructors from across the country and plays a key role in advancing ski techniques, promoting the sport, and developing future talent in Japan. With this partnership, ZUICA plans to launch new outerwear designs and campaigns to highlight the appeal of technical skiing. ZUICA’s latest models will be available at six venues nationwide for early fitting and purchase at the Ishii Sports Custom Fair starting 5/23 (Fri.).