NEWS & TOPICS

New items from the HAKUBA × CHUMS collection are now available at Hakuba Yamatoya. The new T-shirt (JPY6,380) is made from 100% quick-drying polyester and features both heat-shielding and UV-protection properties, making it a comfortable choice even on hot summer days. Also available are a stainless steel bottle (JPY4,180) and a sacoche (JPY3,850), both featuring one of the collection’s most popular designs. In addition to Hakuba Yamatoya, these items can be purchased at souvenir shops inside the ski resorts around Hakuba Village and through the shop’s Rakuten Ichiba online store.